CRM Coordinator

13 hours ago

Malta Betsson Group Full time €25,000 - €40,000 per year

Betsson Group is seeking a self-driven and detail-oriented CRM coordinator with a "can-do" attitude to join our Global CRM & Engagement department. This is a fantastic opportunity to become part of an amazing team of CRM enthusiasts.

In this role, you'll be part of a team that are accountable for the successful end-to-end delivery of below the line (BTL) early life retention offers and communications across a variety of the group's brands, markets, and products.This entry-level role is perfect for individuals eager to kickstart their career in customer relationship management (CRM). It offers a unique opportunity to gain hands-on experience in CRM and email marketing, while learning about the latest CRM tools and strategies. As a CRM Coordinator, you will actively support the daily operations of the CRM Early Life Retention team, contributing to initiatives that optimises the early customer experience to build long-term loyalty.


THE CHALLENGE:
You will definitely be busy Here is a taste of what you will be involved with:

Email Marketing:

  • Support the CRM Managers with the creation of customer emails for below the line (BTL) Early Life Retention campaigns across a variety of brands, markets and languages.
  • Collaborate with copywriters to ensure email content is compelling, on-brand, compliant and localised.
  • Implement dynamic content, personalisation, and interactive elements within the email to enhance user experience and engagement.
  • Test emails for compatibility across different email clients to ensure consistent rendering and performance.
  • Monitor email performance metrics, such as open rates, click-through rates, and conversion rates, to assess the effectiveness of emails.
  • Regularly review competitor campaigns to ensure that Betsson Group remains competitive in the email marketing space.

Project Management:

  • Use JIRA to effectively participate in managing CRM projects and communicate with all teams and relevant stakeholders involved.

Support CRM Managers:

  • Assist with the day-to-day operational tasks. These tasks may involve creating landing pages, setting up journeys, configuring player rewards, uploading banners and content to the website, as well as requesting and coordinating design, content creation, and localisation.

Main Stakeholders and Type of Interaction

  • Copywriters & Design Team: Collaborate with copywriters and the design team to develop engaging global and local content and visually appealing artwork for emails.
  • CRM Online Comms Design Manager: Collaborate with Manager to improve email templates and customisable features.
  • CRM Projects & Solutions: Offer feedback on enhancements to CRM tools and features.
Requirements:
  • A minimum of one year of experience in the iGaming industry or relevant experience related to the role.
  • Ability to understand and follow detailed technical instructions.
  • Genuine interest in the online Casino sector.
  • Good project management skills, enabling you to handle multiple campaigns and tasks concurrently.
  • Excellent written and verbal skills in English.
  • Experience from Salesforce Journey Builder.

Nice-to-Have:

Proficiency in Spanish, Portuguese, Greek or Latvian language

 This is a unique opportunity to work in a fast-paced, multi-brand, multi-market environment where innovation, creativity, and collaboration are at the core of everything we do.

Apply now and be part of something extraordinary.


By submitting your application, you understand that your personal data will be processed as set out in our 

 

  • CRM Coordinator

    13 hours ago

    Malta PowerPlay Full time €40,000 - €60,000 per year

    CRM Coordinator (7 month contract, Full-time 40 hours per week)About PowerPlayPowerPlay is a bold, no-nonsense sportsbook and casino brand licensed in Ontario and Curaçao, active across Canada. We move fast, think creatively and deliver results. As our Head of CRM takes maternity leave, we're looking for a skilled CRM Coordinator to join the team and keep...

  • CRM Coordinator

    2 weeks ago

    Malta Betsson Group Full time €30,000 - €50,000 per year

    Betsson Group is seeking a self-driven and detail-oriented CRM coordinator with a "can-do" attitude to join our Global CRM & Engagement department. This is a fantastic opportunity to become part of an amazing team of CRM enthusiasts. In this role, you'll be part of a team that are accountable for the successful end-to-end delivery of below the line (BTL)...

  • CRM Coordinator

    13 hours ago

    Malta Betsson Group Full time €30,000 - €60,000 per year

    Excellent opportunity to join Betsson Group as our new full time CRM Coordinator - Sportsbook Global Promotions.Betsson Group is seeking a self-driven and detail-oriented CRM Coordinator with a "can-do" attitude to join our Global CRM & Engagement department. This is a fantastic opportunity to become part of an amazing team of CRM enthusiasts. In this role,...

  • CRM Operations Coordinator

    13 hours ago

    Malta iTalent PLUS Full time €25,000 - €40,000 per year

    Our client is seeking a detail-oriented and proactive CRM Operations Coordinator to join their growing online casino team. This junior-level role is integral in configuring and executing promotional campaigns within the internal back-office system. The successful candidate will be responsible for ensuring the accurate setup of bonuses, offers, and...

  • CRM Manager

    13 hours ago

    Malta Betsson Group Full time €60,000 - €120,000 per year

    This is an exciting opportunity to define and lead the CRM function for Betsson Group's expansion into Africa, starting with with a first country in the west Francophone region. As CRM Manager – Africa, you will be at the forefront of launching lifecycle campaigns that engage, convert, and retain players across a high-growth, mobile-first region.This role...

  • CRM Manager

    13 hours ago

    Malta Betsson Group Full time €35,000 - €60,000 per year

    Excellent opportunity to join Betsson Group as our new full time CRM Manager - Live Casino Retention.THE WOW Betsson Group is seeking a self-driven and detail-oriented CRM expert with a "can-do" attitude to join our Global CRM & Engagement department. This is a fantastic opportunity to become part of an amazing team of CRM enthusiasts.In this role you are...

  • Senior Gaming and CRM Manager

    13 hours ago

    Malta Betsson Group Full time €60,000 - €120,000 per year

    About the RoleAs the Gaming and CRM Strategy Owner for your market, you'll lead planning and execution to meet key KPIs. You'll manage game lobbies, oversee the full player lifecycle, and create regional campaign calendars. Working closely with analysts and coordinators, you'll ensure campaigns are optimized and data-driven from conception to delivery....

  • VIP Coordinator

    13 hours ago

    Gzira, Gzr, Malta Megapixel Entertainment Limited Full time €30,000 - €60,000 per year

           VIP CoordinatorDepartment:   VIPReports to:       Head of VIP Role and ResponsibilitiesMegapixel, a dynamic and innovative gaming company, is seeking an experienced VIP Coordinator to join our team in Malta The VIP Coordinator is at the heart of our player engagement strategy, working with the most valuable customers across multiple...

  • CMS & Content Coordinator – Africa

    13 hours ago

    Malta Betsson Group Full time €30,000 - €60,000 per year

    This is a unique opportunity to take ownership of content localization and front-end delivery for Betsson Group's market entry in Africa, beginning with with a first country in the west Francophone region. As CMS & Content Coordinator – Africa, you will be instrumental in maintaining and evolving the digital presence across sportsbook and casino, ensuring...

  • Content Coordinator

    13 hours ago

    Ta' Xbiex, Ta' Xbiex XBX, , Malta Stephsson Ltd Full time €25,000 - €40,000 per year

    J O B   D E S C R I P T I O N   –   C o n t e n t   C o o r d i n a t o rEnglish version belowTitre du poste : Content CoordinatorType d'emploi : Temps pleinSalaire : selon profilHoraires : 40 heures, du lundi au vendrediLieu de travail : Ta'Xbiex, MalteDate de début : ImmédiateRejoignez Betsson France et redéfinissez l'expérience du pari...