
Marketing Analyst Manager
3 days ago
Our client, a leading Online Casino Gaming company, is seeking a Marketing Analyst Manager to join their vibrant Malta office. This is your opportunity to make a measurable impact by shaping how data drives marketing strategy in a fast-paced, international environment.
Location: Pieta, Malta (on-site)
Employment type: Full-time
Industry: iGaming / Online Casino
Languages: English (fluent)
Compensation: Competitive base salary
What you'll do:
Develop and optimize multi-touch and data-driven attribution models
Build and manage automated dashboards for real-time marketing performance tracking
Conduct ROI and budget analysis across digital and offline channels
Lead marketing mix modeling and incrementality tests to measure true campaign impact
Provide strategic recommendations for budget allocation and campaign optimization
Analyze creative performance to enhance engagement and conversions
Ensure data integrity and proper tracking across all marketing platforms
Collaborate with marketing, operations, and data engineering teams for seamless data integration
What you bring:
3–5+ years in marketing analytics, data, or eCommerce performance roles
Deep understanding of attribution models and digital marketing KPIs
Hands-on experience with Power BI, Tableau, or equivalent visualization tools
Strong grasp of marketing metrics — ROAS, CAC, CLTV, payback period
Skilled with Google Ads, Meta, GA4, and AppsFlyer
Experience in statistical modeling, A/B testing, and uplift measurement
Knowledge of affiliate marketing analytics and offline campaign evaluation
What's in it for you:
Comprehensive private health insurance
Wellness allowance for your wellbeing
Complimentary daily meals at the office
Additional special leave (including birthday leave)
Relocation support with travel & temporary housing
Supportive leadership and strong career development pathways
Team events and company-sponsored social activities
Ready to turn data into strategy and insights into growth in one of Europe's iGaming hubs? Apply now and join an innovative team driving marketing excellence
#MarketingJobs #iGaming #MaltaJobs #DataAnalytics #MarketingAnalytics #GamingIndustry #MarketingManager #DigitalMarketing
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