Country Manager

1 month ago


Malta Island Boston Link Full time

- 3+ years of experience in iGaming
- Experience in leading a team
- Strong drive for performance and results - data-driven Our client is seeking for a Country Manager - Nordic who can bring these qualities and join their growing team
Key tasks:


- This role is responsible for the budget, delivering revenue growth and financial targets of the country. Leading the strategy for customer acquisition, conversion and retention.
- Be the representative of the company within the targeted markets, when it comes to dealing with major customers, partners and professional associations.
- A key part of the role of Country Manager will be to produce business performance reports, which could be on a monthly or quarterly basis.
- Manage the country team that consists of people specialised in acquisition, retention, social media and others.
- Being a major part of recruiting, vetting, and training all new staff to the country team.
- Working across departments (global marketing, analytics, development etc) to deliver the best performance.
- Manage, plan and execute all marketing & sales activities for the local markets to maximize ROI on marketing and media budgets. Evaluate and follow-up on said deals, partnerships, ongoing and after campaigns.
- Create tailor-made targeted marketing campaigns/promotions/events with the Country team.
- Work across the full player/user journey, establishing effective continuous improvement initiatives to drive acquisition and conversion efficiency, player onboarding, retention and yield.
- Researching the country or region thoroughly and adapting strategies accordingly. Requirements and skills:


- 3+ years of experience in iGaming
- Experience in leading a team
- Experience acquiring customers
- CPA, ROI and LTV are familiar metrics to you
- Strong drive for performance and results - data-driven


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